Sundarbans Skincare: Engineering High-Converting Web Design for Natural Skincare & Beauty
Pure & natural organic skincare e-commerce website with interactive product catalogs, ingredient breakdown, and mobile checkout.
Client
Sundarbans Organic
Industry
Natural Skincare & Beauty
Category
E-Commerce
Live Website
www.sundarbans.com
+230%
E-Commerce Revenue
-35%
Cart Abandonment Drop
5.4%
Conversion Rate
Overcoming digital friction & low conversions
Sundarbans Skincare struggled with a cluttered generic Shopify theme, high mobile cart abandonment rates (over 74%), slow page transitions, and consumer skepticism regarding natural ingredients and authenticity.
Prior to collaborating with Burnermedia, the brand experienced friction across critical conversion touchpoints. Without a tailored user journey, potential clients frequently abandoned the site in favor of competitors with more modern, responsive interfaces.
Custom architecture engineered for speed & sales
Architected a custom Shopify storefront with clean botanical aesthetics, a 3-step personalized skin routine finder, full ingredient transparency accordions, and streamlined 1-click UPI, Apple Pay, and COD checkout.
Pure & natural ingredient filter matrix
Optimized for high-intent customer action
Subscription & bulk bundle discounts
Optimized for high-intent customer action
Instant checkout via Apple Pay & UPI
Optimized for high-intent customer action
Sub-second WebP image lazy loading
Optimized for high-intent customer action
Proven business outcomes & ROI
Surged digital storefront revenue by +230%, slashed cart abandonment by 35%, and elevated overall e-commerce conversion rate to 5.4% (well above the beauty industry average of 1.8%).
Key Scope Deliverables Completed
Custom Shopify Plus Theme
Tailored liquid storefront with modular section architecture and rapid product load times.
Skin Routine Quiz Funnel
Interactive routine builder that suggests customized bundles to increase AOV.
Mobile CRO Redesign
Sticky Add-to-Cart buttons, quick-buy drawers, and localized payment gateway integration.
Product Schema & Rich Snippets
Full Product and Review schema implementation for organic Google Shopping visibility.
“The conversion jump after launch was immediate. Our customers love the ingredient breakdown and how fast the store opens on Instagram ads.”
Ananya Sen
Founder & Formulator, Sundarbans Organic
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Ready to achieve results like Sundarbans Skincare?
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