Edmonton Unlimited: Engineering High-Converting Web Design for Institutional & Education
Institutional innovation hub website engineered for program registrations, student partnerships, and community workshops.
Client
Edmonton Unlimited
Industry
Institutional & Education
Category
Website Design
Live Website
www.edmonton.com
+165%
Program Registrations
+110%
Partner Inquiries
98/100
Lighthouse Score
Overcoming digital friction & low conversions
The organization had a disparate web presence with fragmented registration workflows, outdated CMS templates, poor accessibility compliance (WCAG failing), and complicated partner intake funnels.
Prior to collaborating with Burnermedia, the brand experienced friction across critical conversion touchpoints. Without a tailored user journey, potential clients frequently abandoned the site in favor of competitors with more modern, responsive interfaces.
Custom architecture engineered for speed & sales
Architected an accessible, WCAG 2.1 AA compliant institutional digital platform with a structured program finder, interactive workshop event calendar, and streamlined student/founder partner portals.
Interactive program & workshop finder
Optimized for high-intent customer action
Student & startup partner application portal
Optimized for high-intent customer action
Accessibility compliant UI components
Optimized for high-intent customer action
Sub-second global CDN delivery
Optimized for high-intent customer action
Proven business outcomes & ROI
Elevated student and entrepreneur program registrations by +165%, increased inbound enterprise partner inquiries by +110%, and scored a 98/100 Google Lighthouse accessibility & performance rating.
Key Scope Deliverables Completed
Institutional Portal Architecture
Scalable multi-program categorization with intuitive search and filter faculties.
Event & Registration Engine
Live workshop schedule with calendar sync (.ics/Google Calendar) and capacity limits.
WCAG 2.1 AA Compliance
Full keyboard navigability, high color contrast, screen reader aria attributes.
Content Management Integration
Sanity CMS headless integration for seamless team publishing.
“Burnermedia delivered a world-class institutional website that perfectly represents our vision for innovation. The accessibility and speed ratings are unmatched.”
Claire Tremblay
Director of Community Partnerships, Edmonton Unlimited
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